Kansai University (KU) and Northern Arizona University (NAU) students continued their fall semester COIL collaboration with a weekly group check-in to discuss progress on their health app and marketing project on Friday, November 22nd in a LIVE COIL session. The students, guided by KU Professor Akinori Iwamoto, discussed the target market, consumer needs-based survey, and desired fomat for their final product deliverable from both the Japanese and American perspectives.

 

The students will meet again to provide each other with consumer reports research and feedback on the progress of their collaboration next week. 

 

 

For more information on the progress of this KU-NAU collaboration, read: 

 

KU-NAU COIL: First LIVE Virtual Session

KU students presentations

Professor Jeremy Brees visit to Kansai University