Seven students from Kansai University served as "fukumusume" (lucky maiden) for Toka Ebisu, an annual festival at Imamiya Ebisu Shrine in Osaka, the home of the god for business prosperity. During the three-day festival, lucky maidens were dressed up in "chihaya" (shrine maiden's robe), a purple kimono and "eboshi" (ancient ceremonial headwear). Putting "koban" (oval-shaped coin formerly used in Japan) or "ema" (votive tablet) on the "fukusasa" (lucky dwarf bamboo) that visitors bought, the lucky maidens prayed for luck and business prosperity for the visitors.